Valentine's Day is fast approaching and while your restaurant may be ready, your menu may not be. Thousands of people will be looking for the right place to celebrate the occasion this year, and what's more, going out for dinner is an incredibly popular choice at this time of year. Of course, people can visit your restaurant at any time of the year, but Valentine's Day is one of the most popular in the restaurant business.
To give your business the edge, use colour and create graphics with the ability to bring your menu to life. If you aren't sure how to go about doing these, we've put some handy tips together to give you a headstart.
Follow the Theme with Your Dishes
The menu will determine whether guests choose your restaurant for their Valentine's meal, but this doesn’t mean that you need to completely change the dishes you are offering. However, you may want to consider continuing the theme through to your dishes. You could even consider creating a special limited-edition set meal in honour of the occasion.
If you do want to get a bit more creative, you could also think about serving romantic dishes like sharing desserts, oysters or spaghetti. It might also be a good idea to consider offering drink deals on your menu to accompany the food - a free bottle of wine with a three-course meal, perhaps.
Create Graphics to Match
When you think of Valentine's Day, the first thing that comes to mind is the heart. You will want your menu to look as though it has been designed specifically for Valentine's Day so try to create graphics that will match. You can place hearts in the background behind the text or even have them scattered around the menu to make it look more natural.
Another piece of romantic imagery is the rose. Similarly, you could use roses alongside hearts to give your menu that true Valentine's feeling. You might also want to consider changing the font to something more flowing rather than an intense, rigid design.
The colour of your menu will need to give customers the right impression. While your current menu may well be beautiful and elegant, it might not say Valentine's. The most common colours for Valentine's Day are red and pink - if you're adding hearts or red roses then you might want to add some black or white to your menu to avoid overusing these colours. This will also ensure that your graphics stand out and don’t fade into the background.
Hopefully, you will now have a strong idea of what customers will be expecting from your menu this Valentine's Day. Bring it to life, create graphics and add colours that will match the romantic theme. Find the right Valentine's menu design for your restaurant today with Doppler Graphics.